G l o b a l
M a n a g e m e n t
C o n s u l t i n g
S u s t a i n a b l e M a r k e t i n g S t r a t e g i e s
1 0 0 % P u r e I t a l i a n T a l e n t
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S E C T O R : t e r t i a r y
B u s i n e s s : t o u r o p e r a t o r s,
t r a v e l a g e n c i e s, o t h e r
t o u r i s m r e l a t e d a c t i v i t i e s
All Fairex Global Management Consulting partners are employing
CYMMAS™ techniques, the most effective and powerful tool
for the growth of all Tertiary Sector's businesses.
CYMMAS™ (Corporate Yield Maximization Marketing Advanced Strategy)
is a patented technique exclusively employed by Fairex partners.
It's an incredibly powerful and effective tool,
based on a new way to broadly apply holistic marketing
strategies and techniques to Tertiary Sector's businesses.
Applied to Tour Operators, Travel Agencies and other tourism related businesses, CYMMAS™ techniques often lead rapidly to a double-to-triple-digit sales increase,
despite a tough business environment, at the same time tremendously reducing all costs,
with the result of an incredibly high increase of company's net profit.
But also the quality of services and products will be hugely improved.
Indeed, Fairex Consulting is a customer-centered company,
and customer satisfaction is both a goal and a marketing tool.
Nowadays, as never before, companies need to be especially concerned
with their customer satisfaction level, because the Internet provides a tool for consumers
to quickly spread both good and bad word of mouth to the rest of the world.
CYMMAS™ offers you new possibilities to stand out in the crowd,
thanks to its unique way to holistically apply the most advanced marketing techniques,
together with the use of new exclusive financial and marketing indexes:
(ASPSM, ASPAS, ASPAR, APPAE, ROMI, GAPGA, etc).
Thanks to CYMMAS™ techniques, Fairex Consulting can certainly
lead your company a few years ahead of the competition!
Global market research
Regional market research
Local market research
Brand research and analysis
Local HR market research
IDENTIFICATION AND SELECTION
Operational costs forecasting
Return on Investment analysis
Budget analysis over 5-10 years